Peter Williams

Peter Williams

Senior Business Consultant

Peter Williams is a senior business consultant at the University of Georgia SBDC in Macon, serving small businesses in Middle Georgia.  With his assistance, Peter's clients have successfully started over 160 new businesses and have obtained over $85 million in capital from banks and investors.

Peter has created and presented educational workshops to audiences throughout Georgia and beyond, including five times at national conferences of America’s SBDC. His topics have included LinkedIn strategy and best practices, small business acquisitions, and creating effective podcasts.

Prior to joining the SBDC in 2013, Peter owned and operated a highly successful merger and acquisition advisory firm he founded in 2002.  He previously served as chief financial officer of a venture capital-backed start-up, a principal of a private equity investment firm, and an investment analyst and manager. In 2020, he created the “LinkedIn Leverage” podcast, which includes over 100 episodes.


  • Chartered Financial Analyst, CFA Institute
  • MBA (Finance and Accounting), Emory University
  • BA (Economics and English), Ripon College


(478) 757-3609