Social media marketing does not have to be overwhelming or time-consuming.
In this practical course, you will learn how to use AI to simplify content creation, generate fresh ideas, write stronger captions, and build a more consistent social media presence, without losing the personality and authenticity that make your business unique. You will discover how to use AI as a creative assistant rather than a replacement for your voice. Attendees will leave with actionable tools, prompts, and strategies to create engaging content faster, connect more genuinely with their audience, and market their business with greater confidence.
Megan Rivera joined the UGA Small Business Development Center in Rome as a business consultant in 2025, bringing over a decade of leadership in hospitality and eight years as a small business owner. She specializes in customer experience, marketing, branding, sales strategy, and business reinvention. Megan’s expertise in high-touch service and scalable growth supports entrepreneurs at every stage. As a retired military spouse, she has mentored others in launching businesses. In 2025, she was recognized by the Georgia Hotel & Lodging Association as a Sales and Marketing Champion for her contributions to the industry.
The UGA Small Business Development Center is a Public Service and Outreach unit of the University of Georgia. This program is funded through a cooperative agreement with the U.S. Small Business Administration and is supported by federal taxpayer funds. Our federal funding disclosure can be found at www.georgiasbdc.org.
By registering, I certify that I am legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulations. All programs are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Hosting Center: UGA Small Business Development Center in Rome
Contact Mary Kate Wheeler at rome@georgiasbdc.org or call 706-622-2006
Let's stay in touch.
Get practical business insights, training opportunities and expert guidance delivered to your inbox.