This webinar is designed for small business owners who want to harness the power of technology to attract, engage, and retain customers—without needing a tech background. We'll explore easy ways to capture information via your website and other digital channels, along with options for nurturing leads and growing relationships using technology platforms built for small businesses.
Whether you're just starting out or looking to improve your current systems, this session will give you practical tools and strategies to make technology work for your business.

Monday, August 17, 2026
10:00 AM to 11:00 AM
The more you learn, the more you save! Buy 3 or more Marketing Monday courses & receive 25% off your order!
This is a Zoom webinar. Upon registration, you will receive your Zoom link via email.

Laura Thompson is a marketer who specializes in customer experience-focused strategy with an emphasis on digital communications. Her personal mission is to fuse her passion for marketing with a pursuit of purpose in terms of giving back on both a personal and professional level. Laura's background is heavily rooted in the digital advertising agency world with an emphasis on strategic planning and program planning. She has worked with a range of clients, from small business to Fortune 500 brands as well as B2C and B2B programs. Previously she served as President of the Atlanta chapter of the American Marketing Association.
This program is funded through a cooperative agreement with the U.S. Small Business Administration and is supported by federal taxpayer funds. By registering, you certify that you are legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulations.
All programs are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
The UGA SBDC is funded through a cooperative agreement with the U.S. Small Business Administration.
All SBDC services are provided in a nondiscriminatory way to all legal residents and citizens in the United States. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
The UGA SBDC is an accredited member of America’s SBDC.
The University of Georgia
Small Business Development Center
382 East Broad Street
Athens, GA 30602-5412
P: (706) 542-2762