Get to Know Your Customers

  In a world where face-to-face consumer interactions are declining, it is more important than ever to get to know your customers virtually. Taking the time to learn about your customers through social media analytics, customer profiles and surveys will improve your business marketing efforts and strengthen customer retention – enabling you to better meet […]

2021 UGA SBDC Award Winners

The University of Georgia Small Business Development Center recognized 2021 award winners and sponsors during their annual conference on April 12, 2022.   “The recipients of these awards excel in their work with the business community, program development, and representation of the UGA SBDC program. We’re grateful for their contributions to our organization and are […]

Partnership with Fiserv expands small business assistance in metro Atlanta

Photo: Terence Strong (left), Business Consultant Sponsored by Fiserv; Donald Lamar (right), Area Director, UGA SBDC at Morehouse A generous two-year gift from Fiserv will fund the expansion of the UGA Small Business Development Center at Morehouse College through the addition of a new full-time business consultant.   “First and foremost, I want to thank […]

Team Clermont in Athens

UGA helped Team Clermont stay afloat after COVID-19 shut down live music venues and banned large gatherings   Nelson Wells has been promoting musical releases and musicians in Athens and beyond since 1997. When the pandemic hit, it threatened to shut his business down as well.     “People stopped spending money and activities in general just froze,” said Wells, whose company, Team Clermont, includes two full-time and two part-time employees […]

UGA Small Business Development Center receives $42,000 grant from Truist Foundation

             Savannah, Georgia – The University of Georgia Small Business Development Center received a $42,000 grant from the Truist Foundation to establish an entrepreneurship academy.   The Truist Entrepreneurship Academy will be a two-year training and development program designed to support small business owners and entrepreneurs. Through a series of […]

What Banks Look for When Deciding on a Business Loan

I spend a lot of time here at the SBDC working with clients on financial issues for their businesses.  A lot of the time, it involves applying for a business loan.  Folks often don’t have a good understanding of what a bank will be looking for when making a lending decision.   The basic idea […]

Business Basics Plant Seeds for a Successful U-Pick Flower Startup

Kedron Nicholson’s father, a florist, arranged flowers into symphonies of sight and scent. Her grandfather, a horticulturist, made simple grafts that would change the floral destiny of a camelia bush. As a young Episcopal seminarian, Kedron regularly filled campus with beautiful, joyful flowers.   So, when she and her husband James had their “what’s next” […]

Do you have enough capital to start your business?

  One of the things we talk about as a significant failure factor for new businesses is being under-capitalized when they start.  Undercapitalizing is simply a fancy finance term for underestimating how much money it will really take to (1) get the business started and (2) to cover initial losses while sales ramp up before […]