Request Assistance
Home
0801-001 KSU Strategic Scaling: Planning for Sustainable Growth

Strategic Scaling: Planning for Sustainable Growth

DATE
Thursday, August 27th
COST
$ 0.00
FORMAT
In Person
TOPIC
Managing a Business

ABOUT THIS PROGRAM

This workshop is designed for small business owners and decision-makers who want to move beyond day-to-day firefighting and develop a proactive roadmap for growth.
You’ll learn how to define your mission, vision, and core values, analyze your business environment, and create actionable strategies that position your company for long-term success.
Register Now

In partnership with:

Starts in 6 months!

LEARN HOW TO:

  • Understand the purpose and components of a Strategic Plan and how it differs from a Business Plan.
  • Define your Mission, Vision, and Core Values to guide decision-making and culture.
  • Identify Key Performance Indicators (KPIs) to measure progress and maintain accountability.
  • Conduct a SWOT Analysis to evaluate internal strengths and weaknesses, and external opportunities and threats.
  • Set Long-Term Goals and Quarterly Objectives with actionable steps to achieve them.
  • Apply practical tools for monitoring performance and adjusting strategies to stay on track.

PROGRAM DETAILS

Thursday, August 27, 2026
11:00 AM to 2:00 PM

Cost: $0.00
Ben Robertson Community Center
2753 Watts Dr
Kennesaw, GA
30144
Register Now

PROGRAM PARTNERS

This workshop is hosted by the City of Kennesaw. It is a lunch and learn format. Lunch will be provided by the City of Kennesaw. The workshop will be held at the Ben Robertson Community Center, 2753 Watts Dr, Kennesaw, GA 30144.

PROGRAM INSTRUCTORS

Joe Zirkel

Joe Zirkel is a Business Consultant at UGA SBDC, Kennesaw State University, with 25+ years of diverse small business expertise. His journey commenced as an auditor in New York, evolving into VP roles in operations, finance, and small business lending in Atlanta. A Certified Management Accountant (CMA), Joe holds an EMBA from Kennesaw State University and a BA in Accounting from Hofstra University. His multifaceted experience spans accounting, manufacturing, operations, and lending, enriching his capacity to guide businesses effectively. With a solid educational foundation and hands-on industry acumen, Joe excels in driving growth and profitability for small enterprises.

 

 

This program is funded through a cooperative agreement with the U.S. Small Business Administration and is supported by federal taxpayer funds. By registering, you certify that you are legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulations.

All programs are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.

Hosting Center: UGA Small Business Development Center at Kennesaw State University
Contact Carole Arnold at [email protected] or call 470.578.6450

The UGA SBDC is funded through a cooperative agreement with the U.S. Small Business Administration.

All SBDC services are provided in a nondiscriminatory way to all legal residents and citizens in the United States. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.

The UGA SBDC is an accredited member of America’s SBDC.

RECENT POSTS

CONTACT US

The University of Georgia
Small Business Development Center

382 East Broad Street
Athens, GA 30602-5412

P: (706) 542-2762

Facebook Twitter Youtube Instagram