Today's AI tools are helping businesses do just that. Both large marketing agencies and small business owners are leveraging the power of AI to brainstorm, plan, and craft marketing content in a fraction of the time it once took them. Learn best practices in utilizing AI to help define and refine target markets, develop buyer personas, create social media content, and craft SEO-friendly web pages.
Friday, May 2, 2025
9:00 AM to 11:00 AM
Nema Etheridge is the area director of the UGA SBDC in Albany. She joined the UGA SBDC with more than 15 years experience working with Georgia small businesses. Prior to joining the SBDC, she served as the marketing director for a Georgia-based coffee company that serves customers in wholesale, e-commerce and brick-and-mortar settings. She has worked in a variety of roles in small business, gaining experience in branding, communications, digital marketing, restaurant hospitality and management, sales, and strategic planning. She is a member of Les Dames d’Escoffier Atlanta, is fluent in French and speaks conversational Spanish.
All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
The University of Georgia
Small Business Development Center
382 East Broad Street
Athens, GA 30602-5412
P: (706) 542-2762
