0588-001 DKB Digital Marketing Bootcamp

Digital Marketing Bootcamp

DATE
Tuesday, June 25th
COST
$ 0.00
FORMAT
In Person
TOPIC
Marketing

ABOUT THIS PROGRAM

Take your digital marketing to the next level with Digital Bootcamp!

 

This program covers the fundamentals that you need to tell your story and connect with online audiences, from understanding your customers and mapping their buyers' journey to mastering social media platforms like Facebook, Instagram, and LinkedIn. You'll also learn how to design a website that is optimized for search engines and local audiences, along with other key strategies to build a powerful online presence.

Starts in 8 hours!

LEARN HOW TO:

• Set marketing goals that make sense for your business
• Understand what motivates your target customers
• Compare yourself to your competition
• Identify which social media platforms are right for your business
• Post valuable content on Facebook, Instagram, and LinkedIn
• Utilize website optimization strategies for visitors and search engines
• Get your business found on local internet searches

PROGRAM DETAILS

Tuesday, June 25, 2024
9:00 AM to 12:00 PM

Cost: $0.00
Multicultural Business Division
2635 Century Parkway
Atlanta, GA
30345

PROGRAM INSTRUCTORS

Robbie Parks

Robbie Parks is a Business Consultant at the UGA SBDC in Gainesville. In this role, she leverages her 20+ years of experience to teach entrepreneurs how to launch, manage and grow their businesses. Her areas of expertise include marketing (traditional and digital), communications, graphic design, brand design and management, process analysis, CRM implementation and administration, and search engine optimization. Robbie holds a dual certification as a Certified Digital Marketing Professional (CDMP) | AMA Professional Certified Marketer (PCM) from the Digital Marketing Institute and American Marketing Association and obtained a certificate in Nonprofit Organization Management.

Drew Tonsmeire

Drew Tonsmeire, an adept digital marketer with nearly thirty years’ of experience at UGA SBDC, is renowned for his prowess in search engine optimization and marketing strategies. As Area Director at the University of Georgia SBDC at Kennesaw State University, Drew's consulting expertise has helped to transform numerous businesses. With an MBA from Georgia State University, his expertise extends beyond digital realms, encompassing strategic marketing and financial packaging. Drew's holistic approach to digital marketing integrates cutting-edge SEO techniques while driving impactful results for paid search campaigns. His unwavering commitment to excellence continues to propel businesses towards digital success.

Hosting Center: UGA Small Business Development Center in DeKalb
A Public Service and Outreach unit of the University of Georgia, funded through a cooperative agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Etta James at [email protected] or call 770-414-3110