0576-001 GSU Customer Service Excellence: Keys to Growing Your Client Base

Customer Service Excellence: Keys to Growing Your Client Base

Monday, July 15th
$ 29.00
Managing a Business


It takes strategic relationship management and ethical values to build a strong customer base, but only seconds to destroy it.

This course teaches businesses how to take control of important relationships with their customers. The training is designed to equip small businesses with the tools and knowledge necessary to excel in customer service while building enduring relationships. 

The rapid proliferation of digital platforms has empowered consumers to voice their opinions and experiences instantaneously across multiple platforms. Participants will learn how to harness the power of digital feedback by implementing effective strategies and best practices to enhance online reputation and credibility. 

The UGA SBDC is partnering with the Better Business Bureau’s (BBB) 111 years of experience in fostering relationships between small businesses and the public, to bring you this program. Having an effective plan and the right people in place to address customer concerns before they arise is key, and this class will help you to do just that.

Starts in 3 weeks!


  • Comprehend how delivering trust to your customers can increase profits.  
  • Understand why customer service is at the core of being a good business.  

  • Gain knowledge of client retention and effective communication strategies.  

  • Recognize your strengths/weaknesses and understand the importance of educating your Customers effectively. 

  • Identify ways to get out ahead of customer complaints and nurture happy patrons.  

  • Leverage the BBB to interact more effectively with consumers, neighboring businesses, and your community.


Monday, July 15, 2024
11:30 AM to 12:30 PM

Cost: $29.00

This is a Zoom webinar. Upon registration, you will receive your Zoom link via email. 


Kimber Armstrong

Kimber has worked in the non-profit sector for 10 years, with roles in program and business development. She’s been with Better Business Bureau for 6 years, initially in Nashville serving as Regional Vice-President in Williamson County and came to BBB of Atlanta & NE Georgia in 2021. She’s BBB’s Strategic Partnerships Lead – managing & growing the organization’s partnerships and programs, and creating and facilitating the organization’s educational programming including: Introduction to BBB, How to Exceed Customer Expectations, Reputation Management, and Fraud Prevention & Scams.

She has been coaching others in leadership development & personal development for the past 5 years.

Hosting Center: UGA Small Business Development Center at Georgia State University
A Public Service and Outreach unit of the University of Georgia, funded through a cooperative agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Alicia Johnson at [email protected] or call 404-413-7830