As a small business, email communications can be instrumental in bringing in sales and building and maintaining relationships with clients.
During this webinar, marketing expert Laura Thompson will explore options for launching an email program, ways to optimize an existing program and also opportunities for leveraging automation to support your business goals. Key concepts include: launching a new email marketing program, vendor options, and leveraging automation to bring more sales.
Monday, July 28, 2025
10:00 AM to 11:00 AM
The more you learn, the more you save! Buy 3 or more Marketing Monday courses & receive 25% off your order!
This is a Zoom webinar. Upon registration, you will receive your Zoom link via email.
Laura Thompson is a marketer who specializes in customer experience-focused strategy with an emphasis on digital communications. Her personal mission is to fuse her passion for marketing with a pursuit of purpose in terms of giving back on both a personal and professional level. Laura's background is heavily rooted in the digital advertising agency world with an emphasis on strategic planning and program planning. She has worked with a range of clients, from small business to Fortune 500 brands as well as B2C and B2B programs. Previously she served as President of the Atlanta chapter of the American Marketing Association.
This program is funded through a cooperative agreement with the U.S. Small Business Administration and is supported by federal taxpayer funds. By registering, you certify that you are legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulations.
All programs are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
The UGA SBDC is funded through a cooperative agreement with the U.S. Small Business Administration.
All SBDC services are provided in a nondiscriminatory way to all legal residents and citizens in the United States. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
The UGA SBDC is an accredited member of America’s SBDC.
The University of Georgia
Small Business Development Center
382 East Broad Street
Athens, GA 30602-5412
P: (706) 542-2762