“If I Only had Known…”

As one looks to enter the world of entrepreneurship or expand their current business, the question is the same….What are some common mistakes or things we can avoid. Here are a few of them: Cash is King! Not having a large enough cash reserve in the beginning or in the growth stage of a business […]

It’s Not The What, But The Why

The age of the infomercial seems to be at a close. Current trends are showing consumers are looking for authenticity and vulnerability from the business with which they shop. This need or desire for authenticity or “realism” is evident with the vast amount of reality television shows such as The Bachelor, Real Housewives of Beverly […]