Marketing in a 2.0 World

It feels like marketing has been changing at the speed of light in the last couple of years. Technology has evolved and with it new tools have been developed that allow business owners to communicate better, faster and more intimately than ever with their target markets. This is a good thing for those who know […]

Juggling Small Business Growth

Everyone in business wants to grow, right? Except for hobby businesses, or those where the owner doesn’t have growth as a goal, the answer is usually “yes.” In the beginning, most business owners think only of survival, and rightly so. The popular press is full of studies touting the long odds against business survival, let […]