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When Managing Your Business, Think of It as A 3-Legged Stool

Running a business can sometimes be a frenzy of decisions and actions that it’s difficult to know how they’re affecting the direction of the company.  For some, the realization comes a little too late and the business goes into crisis mode. Consider looking at your business as a 3-legged stool where you can’t afford a […]

Small Businesses Fail for Consistent Reasons

The statistics on small business failure vary widely depending on the report and the source. Some say nine out of 10 while others put the first year failure rate as low as 20 percent. As a small business owner, you may not care what the actual number is as long as you are not one […]

User Experience in Management

In case you missed the first post of this blog series, How to Connect Through Experience, this blog post is part of a three post series which serves as an overview/background for an upcoming National ABSDC Conference presentation delivered by Michael Myers (Consultant for UGA SBDC in Athens) and myself (J. Ashley Panter, Marketing Manager at […]

How to Connect Through Experience

The basic theory of behavioral economics is that consumers often act against their own economic best interests when making decisions, due to a variety of biases. According to Customer Experience Psychologist Liraz Margalit, Ph.D., while logic plays a large part in the decision making process when it comes to life purchases (such as insurance or […]

2017 Women’s Business Expo in Athens, Oct. 5th

[vc_row][vc_column][vc_column_text] Learn . . . Connect . . . Grow . . . Succeed at the UGA SBDC in Athens 6th Annual Women’s Business Expo. New Date: Thursday, October 5th A regional favorite is back, just in time for National Women’s Small Business Month! Join us at the beautiful UGA Special Collections Library to connect […]

What Business Can Learn from Pokemom GO

[vc_row][vc_column][vc_column_text]Pokemon GO is the new internet phenomenon that has taken the world by storm. While I was on vacation last week I downloaded the app to play with my 13-year-old daughter. I confess that I have never played a game on my smartphone before, so why now? I admit I was a little curious as […]