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Campaign Approach to Marketing Feeds Sales at Atlanta Pizzeria

Slice Pizzeria, tucked away on Poplar Street in downtown Atlanta, celebrated its tenth anniversary in November 2016. Its business partners Brian Agee and Karen Smiley moved from their first pizzeria in the West End to Georgia State University’s western boundary in 2006, hoping to serve more students, tourists and conventioneers. “It was a very slow […]

There is no “I” in Customer

The old sports mantra says, “There is no ‘I’ in Team.” Well, the same thing can be applied to business… “There is no ‘I’ in Customer.” As a SBDC consultant, I talk with many successful, as well as aspiring business owners. Although there is no guaranteed rule-book for success, the prosperous business owners seem to […]