Fixing the Broken Windows of Your Business
James Wilson and George Kelling, two brilliant social psychologists, published their “broken windows theory of urban decay” in 1982, in which they proved that small signs of disorder in a community such as a simple broken window in a housing project or retail storefront that goes unfixed could encourage more negative behavior. A broken window […]
Know Your Numbers
I recently met with a client in the specialty food business. The company, in short time, gained product placement throughout the southeast in one of the largest grocers in the United States. However, her company is operating at a loss, and to make matters worse, her cash balance is dropping faster than her operating losses. […]