With the economy tightening on a daily basis and few words of encouragement for the immediate future, many employers are enacting layoffs as a means of reducing costs and sharpening their focus. Layoffs are a particularly difficult option for the small business owner because oftentimes employees are wearing multiple hats; thus, the remaining employees will need to wear even more hats. Additionally, the employees within a small business tend to blend together like members of a family.

Everyone knows one another’s strengths and weaknesses, their favorite restaurant, and maybe even their children’s batting averages or grade point averages. So, to let someone go can feel like banishment from the family. Most small business owners try to avoid layoffs because they know how difficult it is to do more with less. That’s where they’ve been — they don’t want to go back. Also, many small business owners take on a paternal sort of role with their employees and want to do right by them. Therefore, before considering layoffs, employers should evaluate these belt-tightening alternatives:

Other options include providing client incentives to pay their accounts in cash and on time, cutting back on business travel, and keeping an updated blog on your website to boost your search engine rankings in order to decrease other marketing expenditures(2). Another tactic growing in popularity is the use of part-time employees, as opposed to full-time, benefit eligible employees. Business owners should also solicit suggestions from their employees on how to cut costs or increase revenues in hopes of avoiding layoffs. By maintaining an open dialogue with employees about business conditions, rumors and unnecessary stress can be minimized.

To compare the implications of each possible strategy, the business owner must first define the ultimate objective. Is this a short-term cost cutting measure or is it a long-term restruc- turing? Each possible strategy will have immediate effects and residual consequences. Costs may decline in one category, but will costs increase elsewhere? And if so, by how much? The business owner, along with an accountant or business consultant, should consider how each action will likely play out and then make a final determination based on the full impact of the various strategies.

If after serious contemplation layoffs appear to be necessary, then the small business owner must take action to ensure that all employees are treated fairly and respectfully. After all, the last thing a business owner needs at this critical juncture is a wrongful termination lawsuit. The Special Report: Layoffs, Reductions in Force and Downsizing advises business owners to

“prepare a layoff policy. Include the importance of the objective factors such as company needs, financials, workers’ seniority, quality of past work performance, anticipated needs for skills and experience, and compliance with EEO laws. Create a ‘ranking’ process using these factors, and follow it consistently through a form-based approach.”

The report goes on to recommend that the business’s attorney analyze the proposed layoff procedures prior to implementation. Once the process has begun, additional steps should be taken to make this difficult transition manageable. The Special Report referenced above provides these directives:

(Source: Beth Melnik, SBDC Georgia Office)

Additional Sources: 

1 Allan, Peter. “Minimizing employee layoffs while downsizing: employer practices that work,” International Journal of Manpower. Vol 18, No. 7. 1997. pp 576 – 596.

2 Dahl, Darren. “ Five Ways to Save Money (Layoffs Not Included),” Inc. Magazine. October 2008.