Campaign Approach to Marketing Feeds Sales at Atlanta Pizzeria
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Slice Pizzeria, tucked away on Poplar Street in downtown Atlanta, celebrated its tenth anniversary in November 2016. Its business partners Brian Agee and Karen Smiley moved from their first pizzeria in the West End to Georgia State University’s western boundary in 2006, hoping to serve more students, tourists and conventioneers. “It was a very slow […]
Strategically Grown: Operational Assessment First Step to Optimizing Expansion of Atlanta Gelato Business
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Wes Jones and Jackson Smith grew up as best friends in their north Atlanta neighborhood. At some point, says Jones, “we thought it would be fun to start a business together when we got older.” Maintaining their friendship through college, they went on to jobs in education, for Jones, and gelato production, for Smith, who […]
40 Years of Small Business Development Center at UGA
Who would have thought that an idea in 1975, promoted by William C. Flewellen, Jr., former Dean of the University of Georgia College of Business Administration, would flourish into a network of almost 1,000 service centers at colleges and universities across the country. With Flewellen’s vision and former UGA President Fred Davidson’s support of what […]
Strategy In Action: What’s Your Plan?
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If you had your own sports team, would it be okay with you if the players only showed up on game day? Do you go on vacation by jumping in the car and setting off randomly? These questions are slightly ridiculous, but many business owners do the equivalent with their business planning. Some may have […]
It’s Not Just About the Plumbing
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I am often amazed in this highly competitive business environment at the frequent failures in customer service displayed by so many businesses, big or small. It seems that business owners, and their employees, have forgotten the simplest of courtesies in dealing with people. A story was shared with me recently of someone who contacted a […]
“If I Only had Known…”
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As one looks to enter the world of entrepreneurship or expand their current business, the question is the same….What are some common mistakes or things we can avoid. Here are a few of them: Cash is King! Not having a large enough cash reserve in the beginning or in the growth stage of a business […]
Networking and Lead Generation in Today’s Digital World
I often talk to small business owners about the importance of networking for lead generation. And often times, I am met with resistance as the business owner recalls the countless networking events he has attended, that were not enjoyable, and from which no new doors were opened. The reason for this is his networking activities […]
Half of Millennials Plan to Start a Business in the Next 3 Years
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Study Conducted by America’s SBDC Reveals Insights into the Entrepreneurial Mindsets of Different Generations of Americans Washington, D.C. – America’s SBDC partnered with the Center for Generational Kinetics to better understand how different generations view and approach entrepreneurship. The findings reinforced previously held beliefs such as a strong entrepreneurial inclination among millennials, while challenging preconceived […]