It’s not just possible—it’s proven. Businesses that understand and act on customer lifetime value often see up to 30% higher returns on their marketing efforts. Join Phillip Scroggin, founder of Sol Insights and host of the Good Morning, Market podcast, for a dynamic one-hour session that will reveal how small businesses can harness their own customer records to forecast lifetime value, personalize marketing, and unlock explosive growth. Phillip will walk participants through the same data-driven strategies trusted by million-dollar brands—no expensive tools or massive teams required.
Thursday, July 17, 2025
10:00 AM to 11:00 AM
This is a Zoom webinar. Upon registration, you will receive your Zoom link via email.
Bio coming soon
All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
The University of Georgia
Small Business Development Center
382 East Broad Street
Athens, GA 30602-5412
P: (706) 542-2762
